THE boost

CARMEL, Ind.—Lending experts are advising credit unions to carefully evaluate the decision to sell their delinquent debt—since that might not be the best move for the bottom line, they say.

SAN ANTONIO—Credit unions that believe they are not impacted by the 21% excise tax on executive compensation exceeding $1 million annually should review the new rule closely, advises SWBC.

SEATTLE–If your CU is still doing “product of the month” marketing, it’s time to “kill it,” according to one person here who offered a blueprint for making the marketing spend far more effective. 

HAUPPAUGE, N.Y.—When it comes to auto loan promotions, credit unions can no longer turn to the same annual marketing strategy, claims one expert.

ST. PETERSBURG, Fla.—There’s never been a better time to invest in the workforce than today—says one HR expert, who insists that is the only way credit unions can remain competitive long term.

MUSKEGO, Wis.–One organization says if a credit union finds itself with extra budget money this year, it should invest in digital banking, as the service is quickly impacting consumers’ decisions around who is their primary financial institution.

LOMBARD, Ill.—One expert insists that any time a credit union finds itself with extra funds during the course of its budget year, the first thing to do is to consider the membership, since they are the owners.

WASHINGTON—Whether from an unexpected investment return, the upcoming Share Insurance Fund distribution, or just plain luck, what should a credit union do if it finds some extra budget money this year?