WHITEFISH, Mont.—After having served Northwest Montana for more than 85 years, Whitefish Credit Union (Whitefish CU) is reporting it has surpassed $1.5 billion in total assets.
“I am proud of our team, who continually go above and beyond to provide the best service for our members,” said James Kenyon, president and CEO of Whitefish CU. “Our growth is a testament to the credit union difference, and we are grateful for the loyalty of our members and their continued trust in us for all these years.”
The credit union attributed its growth to strong consumer loan performance through the first three quarters of 2019, totaling more than $35 million. To achieve this growth, Whitefish CU said it strategically expanded its suite of financial products and services over the last two years to deliver low payments and flexible terms to members, including the addition of a low-rate credit card and unique loan-lease-hybrid auto financing.
“Whitefish Credit Union makes a concerted effort to deliver products and services that improve our member’s financial well-being,” said Kenyon. “Our thoughtful and targeted marketing campaigns help us educate the right members about the right products at the right time. These strategies propelled our growth in 2019.”