VyStar CU Continues Its Expansion in Georgia With New Smyrna Branch

SMYRNA, Ga.— VyStar Credit Union has opened a new branch here, its third full-service branch in Metro Atlanta.

It joins branches in Stockbridge and Suwanee. 

The Jacksonville, Fla.-based credit union said its Smyrna branch features VyStar’s innovative digital-forward design, which enhances how employees connect with members. This includes interactive touchscreen kiosks that provide helpful financial tools and allow members to quickly explore the latest products, services, and rates.

“We’re excited to open our Smyrna branch and expand the credit union’s presence in Metro Atlanta,” said VyStar EVP/Chief Operations Officer Chad Meadows. “VyStar’s first branch in Cobb County will provide residents and business owners with access to great rates, early direct deposit, financial wellness education through VyStar’s Financial Fitness, rewards on credit cards, and member-centric service that only a credit union can provide.” 

In support of its purpose to Do Good, VyStar works with nonprofit organizations across the communities it serves. VyStar will make a $5,000 donation to H.E.R.O. for Children to celebrate the Smyrna branch grand opening and ribbon cutting event in April. 

VyStar said it also supports Lift Up Atlanta, Support Smyrna, Frontline Housing Inc., Junior Achievement of Georgia, and the James M. Dixon Foundation for Alzheimer's Research and Support.

VyStar noted it is also a “proud partner” of Stockbridge Amphitheater, also known as “The Bridge,” which has more than 3,600 seats and brings popular performing artists of all genres to Stockbridge. VyStar is also a member of The Georgia Chamber of Commerce to engage with and support area businesses. 

“We are honored to open the first VyStar branch in one of the fastest growing cities in the state,” said Smyrna Branch Vice President Jalisa Hicks. “The Smyrna branch team is excited to build relationships with local residents and area businesses and provide them with exceptional financial products and services along with personalized service. Smyrna residents will also benefit from our purpose to Do Good and build better, stronger communities for everyone.”

VyStar has five other locations in Georgia: Suwanee, Stockbridge, Brunswick, Savannah and Thomasville, with plans to open additional branches in Marietta, Peachtree Corners and Pooler in 2024. The credit union is also expanding its services in Florida with a third branch in Tallahassee in May and the first branch in Narcoossee this August. 

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