Raiz Rises to The Marketing Occasion

EL PASO, Texas— Raiz FCU has won nine awards recognizing it for outstanding marketing and branding efforts. 

Raiz has received a CUNA Marketing and Business Development Diamond Award, three Marketing Association of Credit Unions Awards, and five Cornerstone Credit Union League Pinnacle Awards.

"We are extremely proud to be recognized by the CUNA Marketing and Business Development Diamond Awards, the Marketing Association of Credit Unions Awards, and the Cornerstone Credit Union League Pinnacle Awards," said VP-marketing Alejandro Yu. "These awards are a testament to our entire team's hard work and creativity as we strived to redefine our brand and enhance our value proposition. We remain committed to providing our members with exceptional financial services and experiences, and this recognition further motivates us to continue innovating and pushing boundaries."

The awards won included:

  • CUNA Marketing and Business Development - Category’s Best Diamond Award – Rebrand
  • Cornerstone Credit Union League Pinnacle Award – Brand Awareness ($750 million to $1 billion category)
  • Cornerstone Credit Union League Pinnacle Award – Logo ($750 million to $1 billion category)
  • Cornerstone Credit Union League Pinnacle Award – Video Commercial (Series) ($750 million to $1 billion category)
  • Cornerstone Credit Union League Pinnacle Award – Video Non-Commercial (Single) ($750 million to $1 billion category)
  • Cornerstone Credit Union League Pinnacle Award – Website ($750 million to $1 billion category)
  • Marketing Association of Credit Unions Gold Award – Rebrand ($501 million to $999 million category)
  • Marketing Association of Credit Unions Bronze – Logo ($501 million to $999 million category)

Marketing Association of Credit Unions Bronze – Outdoor Advertising ($501 million to $999 million category) – Marketing Association of 

Section: Standard
Word Count: 315
Copyright Holder: CUToday.info
Copyright Year: 2026
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