HARRISBURG, Penn.–PSECU sponsored the 13th annual Pennsylvania Pink Zone, an event that aims to raise awareness, funds, and support for breast cancer research and empower its survivors. Marking its fourth consecutive year of support, the credit union again contributed $3,000 to the cause. This year’s Pink Zone took place at a Penn State Lady Lions basketball game.
“At PSECU, we’re more than a credit union – we’re a community partner,” said PSECU President Greg Smith. “That means that beyond providing high-quality financial products and services for our members, we also aim to help make our communities healthier, stronger, and more vibrant for everyone to enjoy. We’re proud to partner with outstanding initiatives, like Pennsylvania Pink Zone, to make that happen.”
During halftime at the Penn State Lady Lions game, breast cancer survivors in attendance were encouraged to go onto the court and make their survivorship – their length of time cancer-free – known to the crowd by each holding up their unique survivorship card. Their cumulative survivorship totaled 2,771 years, 4 months, and 26 days.
Friends and family of survivors were also given cards to personalize messages of encouragement for those they support, PSECU said.
Funds raised from Pennsylvania Pink Zone’s year-round efforts support six organizations that work to provide breast cancer education, prevention, diagnosis, and treatment, including the Mount Nittany Medical Center, Penn State Hershey Cancer Institute, PA Breast Cancer Coalition, Kay Yow Cancer Fund, J.C. Blair Memorial Hospital, and Geisinger-Lewistown Hospital.
“It’s truly inspiring to see breast cancer survivors come together in a sea of pink on the court of the Bryce Jordan Center during half time, and even more so to hear the cheers of joy ring out when the total Pennsylvania Pink Zone survivorship length is announced,” said Wyatt Troxell, PSECU’s State College Regional Director. “PSECU is honored to be a part of this powerful reminder of why ongoing breast cancer research, education, diagnosis, and treatment is so important.”