DETROIT–Public Service Credit Union here has unveiled a larger-than-life window in its downtown Detroit Cadillac location featuring CUNA’s Open Your Eyes campaign message. Michigan is among the states that have recently launched state category-level brand campaign for the initiative.
The new window features a part of the PSCU leadership team representing their campaign t-shirts with the caption, “See your money do more. Open your eyes to a Credit Union.”
“We wanted to do something different and really capture the attention of the people walking by every day,” said Nadine Hohnke, marketing manager at Public Service Credit Union. “This is such a great campaign that highlights all of the good that credit unions have to offer.”