LONE TREE, Colo.–Canvas Credit Union has been recognized as of Member XP's 2021 Best of the Best for New Account Experience. MemberXP collects data from members at every touchpoint of their banking experience through its Voice of Employee platform and online surveys.
Each year MemberXP, a member experience data solution from CU Solutions Group, awards credit unions who consistently provide exceptional member service as its inputted by their own members. According to feedback given by Canvas’ members to MemberXP, there is an overwhelming sense of joy felt when joining the Canvas family and opening a new account.
Each year the Best of the Best award is only given to the highest-performing credit unions from across the nation. Canvas said the MemberXP platform has been an invaluable tool to receive instant feedback on how their Canvas family (employees) serve members. The data from MemberXP allows Canvas to track experiences throughout a member’s financial journey. Feedback is gathered across many member experiences from applying for a loan, conducting a transaction — mobile, online or in branch — or opening a new account.
“At Canvas, we consider our employees family, and that extends to our members, too. That’s why when new members join Canvas, we ensure that our experience delivers on that feeling,” said Tansley Stearns, chief people and strategy officer at Canvas Credit Union. “The insights we gather from MemberXP, ensure we can replicate what works in our onboarding and tweak areas that will make our welcoming experience even better. We’re known for our people, and by investing in listening and acting upon the feedback, we are better equipped to serve our communities wholeheartedly.”
"Throughout the last year, credit unions have once again shown they are willing to go above and beyond to connect and serve their members, no matter the challenges,” said Dave Adams, president and CEO of CU Solutions Group. “Every year the Best of the Best awards turns our attention to the trailblazers in our industry, that are truly dedicated to delivering brand-defining experiences and unparalleled member service dedication.”