KALAMAZOO, Mich.–Advia Credit Union has contributed $11,000 to ECHO, Inc. through its Advancing Lives Grants to assist Wisconsin tornado victims. ACU said the donation is part of a broader initiative that has raised $35,000 for the community.
Based in Janesville, Wis., ECHO is a nonprofit organization that has played a pivotal role in distributing critical funds to those affected by the tornadoes, showcasing steadfast leadership and commitment during this challenging period.
“We are very thankful to be able to partner with ECHO to provide local funding,” Nancy Loftis, Advia’s VP of marketing and PR, and president of the Advia Foundation, said in a statement. “ECHO’s commitment to allocating essential resources to tornado victims supports our social mission efforts of helping to thwart housing and food insecurities within the areas we serve.”
In addition to financial support, Advia employees took immediate action by delivering non-perishable food and pet supplies to the Salvation Army of Rock County in Janesville, Wis.. This initiative aimed to provide immediate relief to storm-affected individuals and their pets, demonstrating Advia's commitment to alleviating hardship in the community.
"At Advia, we believe in the power of community and keeping people at the core of everything we do. When disaster strikes, we're committed to providing the support and resources needed to rebuild and emerge stronger than ever," Alex Minor, community development officer, said in a statement.
Added Regional Manager Jake Schreiber, “Our team is dedicated to standing by our members and the community at large, not just in times of need but every day.”