ONTARIO, Calif.– CU Direct, the nation’s leading provider of lending, automotive and strategic solutions to the credit union industry, has entered into new partnership agreements with 10 credit unions.
As a result of the new agreements, the credit unions will be implementing CU Direct’s AutoPREMIER service. Available in select markets, this complete auto buying solution is designed to significantly enhance member service throughout the auto buying experience, as well as help retain more member loans, according to CU Direct.
Credit unions that will be incorporating AutoPREMIER include: Dearborn, Michigan’s DFCU Financial; Manhattan Beach, Calif.-based Kinecta Federal Credit Union; Albany, N.Y.-based SEFCU; Madison, Wis.-based Summit Credit Union; East Hartford, Conn.-based American Eagle Financial Credit Union; Richmond-based Virginia Credit Union; Provo-based Utah Community CU; Bellevue, Neb.-based SAC FCU; Oklahoma City, Okla.-based FAA Credit Union, and Oklahoma City-based Oklahoma Employees Credit Union.
“We are excited to be partnering with the credit unions to bring them a complete auto buying solution that will enhance member service, drive more member auto loans and help protect and grow their portfolios,” notes Jerry Neemann, CU Direct’s executive vice president. “Leveraging the AutoPremier program will help our partner credit unions gain a competitive edge by providing a unique member-centric buying experience that builds loyalty and improves look-to-book rate by remaining with the member through the entire buying process.”
For info: www.cudirect.com.