ATLANTA – Mobile Strategy Partners LLC (MSP), a provider of strategic and technical advisory solutions, said its MSP Account Opening solution has become the first and only account opening solution on the market that offers online, mobile web and native app versions, providing financial institution end-users and employees the most comprehensive and concise onboarding workflow available through their preferred channel.
MSP Account Opening provides device-optimized solutions for both self-service and employee-assisted models to support both browser and native app technologies for use with smartphones, tablets and desktop computers, the company said. “MSP Account Opening provides prospects a more concise workflow, greatly reducing the 80% abandonment rate found in the mobile channel by making use of GPS, imaging, email address parsing and other features to limit manual text input,” it added.