WOODBURY, Minn.–Rate Reset, a provider of Loan Reset, Acquisition and Retention Software for Mortgage and Auto Loans, announced that Ideal Credit Union here has agreed to license its Rate Reset products for auto loans. Rate Reset also announced that it has formed a strategic partnership with OnApproach, a provider of Big Data and Analytics solutions for credit unions, to deliver Rate Reset products to Ideal Credit Union. Ideal Credit Union, headquartered in Woodbury Minn., is a founding member of OnApproach, with more than 48,500 members and $600 million in assets.
OnApproach, headquartered in Plymouth Minn. is a CUSO that provides its credit union clients with the ability to harness the value of Big Data and Analytics. The OnApproach M360 solution provides atomic level data integration, advanced reporting and predictive analytics.
"We take pride in providing our members with sound financial solutions and unparalleled service," says Ideal Credit Union President and CEO Brian Sherrick. "The Rate Reset products puts our members in greater control of their finances and improves their overall member experience."
"The partnership between Rate Reset and OnApproach will allow our credit union clients easy and efficient access to Rate Reset products," states Paul Ablack, CEO of OnApproach. "Our ability to access the credit union member data using an API that connects Rate Reset to OnApproach M360 puts us in the unique position to efficiently deliver these innovative products to Ideal Credit Union, as well as our other credit unions clients."
"Ideal Credit Union recognized that our products can increase their loan market share by attracting new members and retain existing members," says Keith Kelly, Co-founder and CEO of Rate Reset. "The fact that they are partnered with OnApproach for their data needs is an added bonus and presents an opportunity for Rate Reset to efficiently deliver our product offering to them. We are delighted."