BROOKFIELD, Wis.—Fiserv has introduced a new account aggregation solution called AllData.
Fiserv said the solution helps financial institutions meet the growing demand from consumers to access their account information when and where they choose.
“Aggregation is a process through which information from multiple sources is collected and presented in a single location. Consumers are increasingly using a wide range of third-party applications to meet their financial needs, many of which rely on consumer-permissioned access in order to aggregate financial account information,” Fiserv stated. “This can create challenges for banks and credit unions, which currently have limited control over the timing or volume of data requests by third parties, or the security protocols used to protect this information.”
The company said the solution is built on “decades” of Fiserv aggregation experience and that AllData Connect facilitates secure and transparent account aggregation processes for Fiserv client financial institutions.
“Connected banking, where consumers bring selected third-party apps into their banking environment, presents a relationship acquisition strategy and an opportunity for banks and credit unions to strengthen loyalties with their existing customers,” said Sarah Grotta, director, debit and alternative products advisory service at Mercator Advisory Group. “To make this a reality, data accuracy, privacy and security are requirements demanded by both financial institutions and consumers. The approach taken by data aggregation solutions like AllData Connect is how open banking will be achieved in the U.S.”
What Solution Does
According to the company, AllData Connect enables consumer data consent by directing consumers to a Fiserv-hosted portal where they validate their identity and provide consent to share their data. Fiserv validates their credentials and keeps their information secure within its firewall, Fiserv explained.
“Using industry-standard file formats modeled after the Durable Data API format sanctioned by the Financial Data Exchange (FDX), AllData Connect then delivers data to third-party applications for a specific application or transaction. This eliminates the need for third parties to acquire consumer data via screen scraping of the financial institution website,” Fiserv stated.
“Consumers want to share their financial data with third parties in a model that’s both secure and convenient,” said Paul Diegelman, vice president of Digital Payments and Data Aggregation at Fiserv. “This process can be difficult for financial institutions to support if screen scraping impairs online banking performance, or when login credentials are stored at unaffiliated third parties. AllData Connect gives financial institutions the ability and insight they need to confidently empower consumers to share their financial account information.”
Key Benefits
According to Fiserv, AllData Connect delivers key benefits to financial institutions and accountholders, including:
- Confirmation and capture of the consumer’s consent to share their data
- Managed access to online banking, including what data is being accessed by third parties
- Safeguarding of accountholder usernames and passwords, which no longer have to be shared with and stored by multiple third parties
- Insights into where consumer data is being used
Fiserv said financial institutions using AllData Connect can opt into receiving reporting on aggregation activity to draw valuable insights that can be used to identify upsell or cross-sell opportunities. In addition, AllData Connect reduces unidentified bulk traffic to a bank or credit union’s website that can hinder site performance.
AllData Connect is the newest data aggregation offering within the AllData product suite from Fiserv, which includes AllData Aggregation for data integration via APIs, AllData PFM for planning and financial management and AllData Advisor for wealth management, the company noted.