DOWNEY, Calif.–CURateReset, the provider of Loan Reset, Acquisition and Retention Software, said Financial Partners Credit Union has agreed to license its full suite of products. Financial Partners Credit Union, has more than 77,000 members and more than $1.2 billion in assets and is the first California credit union to join the CURateReset network of credit unions. The agreement with CURateReset provides Financial Partners Credit Union with a simple, easy and attractive digital solution to retain existing loans and generate more loans.
CURateReset's three primary product programs are:Rate Reset - for Auto, Mortgage and Personal Loans:
- CURateReset enables a member to reset existing loans they have with a credit union without the cost and hassle of refinancing.
- Credit union selects members for program inclusion based on their internal requirements and CURateReset automates the member outreach, reset, and the closing documentation.
- For the credit union, CURateReset automates loan retention so loan originators can focus on new business.
LoanGEN - for Loan Acquisition and Recapture:
- Recapture member mortgages, auto loans, personal loans and credit cards at other financial institutions as well as showcase products to attract new members.
- Members can design their custom auto payment and move their existing loans over to your credit union.
LoanGEN - for Pre Approval Campaigns:
- Credit union selects members to receive offer, submits data to CURateReset, a personal URL or PURL is created, and inserted into an email, "snail mail," or text.
- Members can select the options offered, execute the required documents, and authorize the balance transfer to their new account.
"Financial Partners is a very well respected and influential credit union." said Joe Brancucci, President, CURateReset, in a statement. "We are thrilled that they are the first Califorina credit union to join our growing network of credit unions. Offering our full suite of digital products to their members will yield positive results for the member, the credit union and the industry as a whole.""Financial Partners prides itself on delivering innovative and creative solutions to help our members save money and time. CURateReset's products are a natural strategic fit as they help us deliver on our vision of building lifetime financial partnerships with our members and create even greater member value." said Nader Moghaddam, President and Chief Executive Officer, Financial Partners Credit Union. "By putting the member in control, empowering them to make the best financial choice for their family and doing it all online, we can deliver an experience that sets us apart." "We are excited to be the first credit union in California to offer these products. We believe the Pre-Approval products are an industry game changer. Credit Unions that aren't taking advantage of the most innovative and creative products will continue to lose ground to their competitors." added Moghaddam.