CARMEL, Ind. –Baker Hill is reporting that since its 2015 acquisition by The River Side Company, it has added 16 financial institution clients for its loan origination and business intelligence solutions. The company said it attributes the momentum to the growing demand for solutions that enable financial institutions to increase efficacy through democratization of business intelligence, cloud-based computing, and Internet, Intranet and tablet business lending.
“The depth and breadth of Baker Hill’s lending products (Bank2Business, Bank2Consumer and Bank2Dealer coupled with its lending workflow and auto-decisioning are key differentiators of the company’s common loan origination solutions,” said Baker Hill in a statement, adding it has also “seen a rising interest in its portfolio risk management solutions, which mitigate risk and facilitate compliance through ongoing portfolio monitoring. These include Baker Hill’s Statement Analyzer, Exception Advisor, Portfolio Risk Manager, and Relationship Lending products.”
Baker Hill reported it has experienced growing adoption of its AppLink solution, which reduces the amount of information loan applicants must provide. Longtime Baker Hill client, Western Alliance Bank, recently added AppLink to its loan origination platform. Of this decision, Sherri Slayton, the bank’s executive vice president commented, “AppLink will provide our Business and Consumer Loan Center with increased efficiencies and greater productivity as it relates to managing the application process, scoring and documenting small business loans.”
Baker Hill also said it credits the momentum is also credited to financial institutions’ increasing reliance on data analytics for not only lending decisions, but to drive improvements institution-wide. Baker Hill ProfitGen, formerly referred to as IDM Online and launched officially in February 2016, uses analytics and predictive, prescriptive modeling to track profitability and guide marketing strategies.