NAPERVILLE, Ill.–The nation’s credit unions took to Twitter on Friday looking to go viral with the hashtag #ilovemycreditunion.
Credit union associations, employees and members all used the hashtag and showed their love by giving examples of what credit unions mean to them.
The effort was the brainchild of Tom Kane, president and CEO of the Illinois Credit Union System, which prior to the all-day tweet fest had made available, for free, numerous support and promotional materials to other leagues, credit unions, CUSOs and vendors with a goal of getting as many people involved as possible during the one-day effort and to drive greater awareness of CUs.
The campaign included a prize of $25,000 as a prize that was available to a league to be chosen at random from all participating state leagues that signed up at least five CUs in their respective state(s). The league, in turn, will now donate the funds to a Children’s Miracle Network hospital of their choice.
Kane was among those who shared a reason he loved credit unions, in this case, “Because they helped us get four kids through college!”
Among the others who appeared during the one-day effort was NFL Hall of Famer Steve Young, who is very involved with the Children's Miracle Network and who praised credit unions for the work they do.
Below are some of the other tweets that were shared with the hashtag #ilovemycreditunion.
- Wisconsin Credit Union League: Today’s a great day to say #ILoveMyCreditUnion! Wisconsin’s credit unions saved members $1.76 BILLION in the last decade with better rates and fewer fees.
- Members Exchange Credit Union said, When you come out to any of our branches today, we’ll have a treat (or two) waiting for you!
- Association of British Credit Unions, Ltd.: Last year, the global credit union movement added 17 million members to reach a new membership high of 291 million in 118 countries. People helping people across the globe is one of the many reasons why we love credit unions.
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- Mountain West Credit Union Association: With credit unions, it's all about people helping people, not profit! Who wouldn't want that out of their financial institution?
- Brewer FCU offered a $25 gift card to any member who used the #ilovemycreditunion hashtag.
- Ohio Credit Union League: #Credit unions exist to promote the economic well-being of all people through a cooperative movement. That's the #cudifference.
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- @Richard_Dines: Better rates, better service, and you own the business!
- @MorrisChris: No shareholders here! Credit unions are owned and controlled by the people, or members, who use their services.
- @chris_cu4life (Christopher Olson): I love my credit union because this was the day my career path truly started. @icul @LinnAreaCU @Dupaco @CollinsCCU @CUNA @Andrea_M_Dose @andyjanning @jameswtmarshall and too many leagues to type helped shape my journey in so many ways.
- Access Credit Union: “Credit unions are member owned, so our profits go back to our members in the form of dividends, products and services.
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- @EmilyCLighty: #ILoveMyCreditUnion because they helped us finance our dream home despite all the Columbus housing market hurdles. Thanks @wpcu for working one-on-one with us to make our vision reality without costing us more than it should.
- @AprlAles: #ilovemycredit union because they redistribute profits into helping organizations and people in need through donations, sponsorships and volunteering.
- @kayvani_drew: #ilovemycreditunion because it has allowed me to make new friends.
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- @abmolnau (Andrea Molnau) #CUForwardDay and the amazing work credit unions do in their communities is #whyilovemycreditunion!
- TreyHawkins: So pleased to be a member of @CongressFed & Arlington Community FCU. The #cudifference means you are a member-owner, not just a customer, so the profits are returned to you.
- @BlakeWestbrook: When a credit union looks to add a new product or service, the discussions always start and stops with how it will positively affect their members. That’s the credit union difference.
If interested in reviewing some of the other tweets, go to twitter and search the hashtag #ilovemycreditunion.