MADISON, Wis.—The CUNA CEO Council has published a new white paper, “The Digital Leader: Investing in Data Solutions.”
“The buzz about digital strategy and big data has become reality, and now, CEOs must be leaders in this arena. There’s no doubt the scope of leadership has expanded by leaps and bounds—looking much different today than it did even five years ago. This is largely due to technological and digital shifts,” CUNA said in a statement. “Leadership focused on the digital future of the credit union is here, and data is the fuel of the digital fire.”
According to the CEO Council, the white paper drills down from the concept of digital leadership to the specifics of digital investment.
Numerous Issues Addressed
The paper examines:
• What is a digital leader?
• Why should CEOs consider paying special attention to this role?
• How does a CEO become the digital leader the organization needs?
• What resource investments should the CEO, as the digital leader, consider?
• How can credit unions leverage “big data” and data analytics?
• How is big data solving credit union challenges, such as membership growth, member engagement, loan growth, and others?
The paper also explores use cases to help burgeoning digital leaders move beyond theory to application, CUNA said.
The paper is available online in the white paper section of www.cunacouncils.org.