What’s Abusive? I: NAFCU Calls on Bureau to Provide Direction on UDAAP Issue

Editor's Note: An earlier version of this story had a headline error. It has been updated.

WASHINGTON—In response to the CFPB’s policy statement on how it defines “abusive” under its unfair, deceptive, or abusive acts or practices (UDAAP) authority, NAFCU is calling on the Bureau to provide more clarity through an official rulemaking process.

In a letter to the bureau, Senior Regulatory Affairs Counsel James Akin stated the “abusiveness prong” of UDAAP has been a source of uncertainty since the passage of the Dodd-Frank Act and financial institutions have experienced a significant increase in regulatory burden related to UDAAP.

Without legal guidance to address abusive conduct, Akin said it has created compliance challenges and may impede consumer’s use of beneficial financial products.

‘Clearer Framework’ Needed

While the new policy statement “is helpful in providing a clearer framework for credit unions to understand the type of conduct that might qualify as abusive, [it] lacks the nuanced approach to abusiveness found in the 2020 Policy Statement,” which was rescinded in 2021, the letter states.

“The policy statement appears to place the burden solely on financial institutions without adequately considering consumer responsibility,” Akin argued, recommending the Bureau institute a “reasonable person” standard in evaluating a consumer’s lack of understanding in instances where the bureau alleges an abusiveness violation based on an entity taking unreasonable advantage of a consumer’s lack of understanding.

Additional Recommendations

NAFCU is also recommending the Bureau:

  • Provide clear criteria and guidelines to help financial institutions determine material interference and unreasonable advantage
  • Avoid penalizing financial institutions for acts or practices that are outside of an institution's control
  • Engage in rulemaking to ultimately define the abusiveness prong and establish clear rules of the road

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