HOUSTON –Wellby Financial Credit Union said it has entered into a multi-year partnership with the National Basketball Association’s Houston Rockets, making it the team's official credit union.
The $2.7-billion Wellby Financial said its partnership with the team marks a “significant milestone in growth and outreach to the Houston community and celebrates its Space City heritage.”
“We have important, historical ties to the Rockets brand, and this partnership is foundational to who we are and how we serve our communities,” Wellby President and CEO Marty Pell said in a statement. “Wellby Financial was originally created in 1961 to support the employees and families of NASA Johnson Space Center. Partnering with the Houston Rockets celebrates our shared space legacy and aligns with our unending quest to deliver unique value for our members. This partnership also provides a great opportunity to help even more Houstonians along their path to financial prosperity.”
‘Prominently Displayed’
As the official credit union of the Houston Rockets, Wellby Financial said its member and community impact will be “prominently showcased” throughout the 2024-2025 season with in-arena and digital branding, in-market and gameday activations, and a multitude of interactive experiences.
Among several other premier benefits Wellby Financial said it will provide will be access to exclusive experiences for Rockets home games and select Toyota Center events. On game day, fans will also have the opportunity to visit a permanent "Wellby Universe" activation on the Toyota Center Main Concourse.
Wellby Financial has more than 129,000 members.