Walmart Expands Presence In Money Transfers

BENTONVILLE, Ark.—Walmart is stepping up its efforts in the online money transfer space.

MoneyGram and Walmart have launched a new online money transfer platform that offers customers new features and a streamlined experience when sending money through Walmart.moneygram.com, the companies stated in a joint release.

"We are pleased to be a part of this exciting opportunity to help Walmart deliver a true omni-channel experience. For nearly 20 years MoneyGram and Walmart have worked together to provide our customers with the highest quality and most convenient financial services," said Juan Agualimpia, MoneyGram's chief marketing officer and Walmart senior leader.

"Improving the customer experience to save time as well as money is a priority for Walmart," said Kirsty Ward, senior director of Financial Services, Walmart U.S. "This new digital experience for MoneyGram transfers at Walmart.com is another example of delivering seamless solutions for customers wherever they choose to shop." 

The upgraded Walmart.Moneygram.com site is built on MoneyGram's new MTaaS platform (Money Transfer as a Service). MTaaS extends the same services as MoneyGram's website, moneygram.com to third-party allies through a co-branded experience.

"We are pleased to build upon the investments we are making to our innovative online capabilities," said Alex Hoffmann, MoneyGram's chief product officer. "MTaaS offers a third-party solution to our strategic business partners looking for a powerful online site to connect with customers that can also be branded and updated easily."

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