PURCHASE, N.Y.–Visa and Mastercard have announced a delay in the EMV liability shift related to automatic fuel dispensers from October 2017 to October 2020.
Both organizations stressed the decision applies only to automated fuel pumps.
“EMV compliance for fuel merchants with Automatic Fuel Dispensers brings significant regulatory and implementation challenges,” said Mastercard in a statement. “Over the past months, we have had extensive discussions with fuel merchants, issuers, acquirers and other stakeholders regarding these unique challenges.
“We are committed to EMV chip technology as the best and most effective solution for combatting counterfeit card fraud,” Mastercard continued. “It is a priority for Mastercard to ensure consumers can confidently shop anywhere, any time. We will be working closely with our fuel partners, station owners, industry associations and third-party vendors to ensure a smooth transition to EMV.”
Randy Vanderhoof, director of the U.S. Payments Forum, which aims to address issues that require broad cooperation and coordination across many constituents in the payments space to ensure the successful adoption of EMV-enabled cards, devices and terminals, said of the announcement, “The unique challenges facing the retail petroleum industry in upgrading their outside pay-at-the-pump systems to EMV have been an active part of the EMV migration discussions over the last year within the U.S. Payments Forum and its Petroleum Working Committee. Given the migration challenges for implementing EMV in the petroleum environment, Visa's and Mastercard’s modification of the liability shift dates will be beneficial to the retail petroleum industry and the U.S. chip migration.”