ATLANTA—Payments firm InComm said it is teaming with Venmo to enhance that company’s digital gift card offering, according to a new report.
The new feature, dubbed “InComm InCentives,” offers eligible Venmo customers personalized ways to mark gifting occasions with popular gift card brands directly via the app, Pymnts.com reported.
According to the companies, customers can now use Venmo to send and receive digital gift cards for popular consumer brands, with those cards stored on the in-app wallet for future redemption.
“Customers can also customize their gifts with a short animation that comes with digital gift cards, to celebrate things like holidays and birthdays to graduations and weddings,” Pymnts.com added.
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