FORT WASHINGTON, Penn. — Beginning in the fall semester of 2017, TruMark Financial Credit Union will open a new student-operated credit union branch on La Salle University’s campus.
The full-service branch will also offer students the opportunity to learn how to manage their money more responsibly and have the opportunity to attend free financial literacy workshops, according to the credit union.
In addition, TruMark Financial is also providing a “significant gift” to La Salle for naming rights to the University’s major athletic facility. The Tom Gola Arena at Hayman Hall will now be known as the Tom Gola Arena at the TruMark Financial Center. The credit union said it will also provide scholarship and financial literacy support at the university.
The new branch is designed with a teller pod that gives the credit union a more welcoming atmosphere, removes the barriers of traditional high banking counters, and allows for a more personal service experience, Trumark Financial said.
“This new relationship aims to draw on the distinct strengths of each organization in working with youth: TruMark Financial’s commitment to providing financial education for young adults and
La Salle’s mission and tradition of combining progressive ideas with practical needs of students,” said CEO Richard F. Stipa.
Trumark said it will engage in professional mentoring to students, and participate in the university’s experiential education program.
“By working together, both organizations hope to provide the students with the financial tools needed to make informed financial decisions so they can manage their money responsibly,” Trumark Financial said. “As part of its ongoing financial literacy program, Building Financial Futures, credit union employees will work with school administrators and conduct personal finance presentations on topics such as saving, borrowing, investing, and budgeting on campus.”
LaSalle has approximately 4,000 undergraduate students.