Red Rocks CU in Month-Long Campaign to Address Mental Illness

LITTLETON, Colo. – Red Rocks Credit Union said it is partnering with the National Alliance on Mental Illness of Arapahoe /Douglas Counties (NAMI ADCO) to challenge residents across Colorado to raise their voice in support of mental health this holiday season.

The two organizations said they have teamed to back a community campaign titled “10,000 Conversations,” which RRCU said is an effort that will track the voices, thoughts, and insights of anyone who has a connection to or struggles firsthand with mental health.

For every qualifying conversation tracked from Dec. 1-29, Red Rocks Credit Union will donate $1 in support of NAMI ADCO’s mission of a more hopeful and emotionally resilient Colorado, up to $10,000.

Red Rocks CU said enriching the lives of others through people helping people is part of its commitment to its members and its communities.

‘Holistic Well Being’

“As a credit union, we believe in building not just financial stability, but holistic well-being for our community. Our campaign to reduce the stigma surrounding mental health is rooted in the understanding that financial health and mental health are interconnected,” said RRCU President and CEO Darius Wise. “By breaking down the barriers of silence, we aim to spark 10,000 conversations that matter, creating a ripple effect of compassion and support. Together, we strive to raise funds and awareness for mental health initiatives that authentically enrich lives.”

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