NEW YORK—A new program from Kard is allowing fintechs to more easily offer credit card rewards.
“For young fintech companies newer to card issuance, setting up an attractive rewards program from scratch can be onerous, requiring the issuer to negotiate with individual retail partners and manage the complexities of integration case-by-case,” explained Tech Crunch.
Kard‘s new rewards-as-a-service API streamlines the process for card issuers, allowing them to create a customized rewards program tailored to their particular customer base by choosing from Kard’s set of merchant partnerships.
Kard manages the relationships with each business looking to offer rewards to promote their brand, making it easy for a new issuer to mix-and-match from Kard’s offerings and integrate those rewards into the issuer’s own user interface, Tech Crunch explained.
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