GRAND PRAIRIE, Texas–Texas Trust Credit Union has purchased the naming rights to the Epic Theater here.
The theater is part of a multi-billion project that includes housing, health, entertainment and more. Texas Trust will be the official sponsor of the Epic Theater as part of a five-year agreement that gives it naming rights as well as signage and advertising opportunities.
Terms of the sponsorship were not released.
“The Epic Theater is a multi-purpose venue, within the Epic lifestyle campus, that will host national performers, including bands and other recording artists, comedians, and a wide range of other entertainers,” the credit union said. “The theater is also available for local events such as dance recitals, band and orchestra concerts, and corporate functions. It includes a state-of-the-art recording studio and multimedia suites that can be used for recording music or film editing.”
The grand opening and ribbon cutting of the Epic Theater is Nov. 9. This ticketed event will feature the Dallas String Quartet at 7:30 p.m.
“Through this sponsorship we are able to support Grand Prairie as it brings this incredible and versatile recreation and entertainment venue to the community,” said Jim Minge, president and CEO of Texas Trust Credit Union, in a statement. “Epic is unlike any other community recreation center in the U.S. It offers activities for the whole family that promote a healthy and well-rounded lifestyle. We believe supporting wellness is an important component in our mission to build brighter financial futures and applaud Grand Prairie for their vision in creating this epic facility.”
The theater is part of The Epic, a family-oriented lifestyle center complete with health and wellness training facilities, recreation areas with child-friendly fitness programs, an indoor water park and inclusive playground, culinary kitchen, resident artist, and outdoor trails and amphitheater.
Residents of Grand Prairie receive a discounted membership that includes all the amenities, plus discounted tickets to Epic Theater events.