PURCHASE, N.Y.—Mastercard has introduced new payment solutions for women entrepreneurs in one part of the world.
The new suite of benefits offers access to training programs that Mastercard and its partners, designed to “enhance business acumen,” Electronic Payments International reported.
The programs include the INCAE Virtual Accelerator, Mastercard’s Entrepreneur’s Odyssey platform and the Strive e-commerce toolkits, which the card company said help entrepreneurs connect with mentors to grow their businesses.
The effort supports the entrepreneurial environment in the Latin America and Caribbean region.
Nearly All Firms are Small Firms
According to Atlantic Council, in 2022, 99.5% of firms in the region were small and medium-sized enterprises, accounting for 60% of employment. Around 50% of these were being managed by women.
“With the launch of these dedicated solutions, women entrepreneurs in the Latin America and Caribbean region now have access to services and benefits specifically tailored to meet their needs,” said Maria Barreiros, vice president of small and medium-sized enterprise products at Mastercard Latin America and Caribbean.
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