ALEXANDRIA, Va.–A webinar on how credit unions can better use social media to increase web traffic, improve brand identity, and boost lending will be hosted by NCUA.
The “Marketing – Effective Use of Social Media” webinar will be held Aug. 10 from 2:00-3:30 ET. The webinar is free.
According to the agency, during the webinar Kathryn Baxter of NCUA’s Office of Small Credit Union Initiatives, will lead a panel discussion on how to create a social media plan, define a credit union’s target audiences, determine what messages a CU wants to send, and how to have meaningful interactions with members. Panel members will be:
- Kenneth C. Bator, chief executive officer, Bator Training and Consulting, Inc.
- Lauren Bethea, economic development specialist, Office of Small Credit Union Initiatives.
- Christopher Dukes, intern, Office of Small Credit Union Initiatives
- Kenzie Snowden, social media and outreach specialist, NCUA Office of Public and Congressional Affairs
- Jeff Snyder, communications officer, Pennsylvania Credit Union Association
Online registration is available here. Participants will use this same link to log into the webinar. Registrants should allow pop-ups from this website.
Participants may submit questions in advance at WebinarQuestions@ncua.gov. The subject line of the email should read, “Marketing – Effective Use of Social Media.” Participants with technical questions about accessing the webinar may email audience.support@on24.com.