NCUA Plans Panel Discussion On Serving Hispanic Market

Miriam De Dios, Coopera

ALEXANDRIA, Va.—NCUA is holding a panel discussion on credit unions reaching out to the Hispanic market.

The free event, “Unique Challenges and Opportunities Serving Hispanic Credit Union Members,” will be held Tuesday, Dec. 1, from 2 p.m. to 3:30 p.m. ET at NCUA’s main office.
The agency said the discussion will help credit unions that are seeking to improve service to Hispanics.

“This will be an important conversation, with significant ramifications for the future of the credit union system and the nation’s largest minority population,” NCUA Board Chairman Debbie Matz said. “Hispanics make up 16% of the nation’s population, representing both a large market for affordable financial services credit unions can provide and a source for future credit union leaders. Diversity promotes a stronger society and a stronger credit union system that better serves communities. I would encourage credit union stakeholders who are interested in this issue to join this discussion.”

Online registration is available here. Seating is limited to the first 100 registrants.

William Myers, director of NCUA’s Office of Small Credit Union Initiatives, will moderate the discussion among a panel of experts to discuss the opportunities credit unions have to better serve Hispanic members, the challenges that accompany those opportunities and strategies for credit unions that want to strengthen their outreach to these members. Panelists will be:

  • Miriam De Dios, chief executive officer of Coopera, a consulting firm specializing in reaching Hispanic audiences
  • Maria Martinez, president and chief executive officer of Border Federal Credit Union and co-chair of the Network of Latino Credit Unions and Professionals
  • Robert Peterson, president and chief executive officer of One Source Federal Credit Union
  • Sergio Osuna, a supervisory examiner with NCUA’s Region V office

A brief question-and-answer period will follow.

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