CHARLESTON, S.C.–NAFCU has kicked off its 2017 Strategic Growth Conference here.
“Competition in today’s credit union marketplace is at an all-time high, so now is the perfect opportunity to learn new marketing and lending strategies that will keep credit unions ahead of challengers and boost revenue,” said NAFCU President and CEO Dan Berger.
“This conference is designed to arm attendees with the knowledge they need to help yield greater bottom-line results.”
Keynote speaker Ken Schmidt, communications strategist and former director of communications for Harley-Davidson Motor Co., opened the meeting with the presentation, “Develop Extreme Brand Loyalty.”
Other speakers at the meeting include:
- Stacey Styles, vice president and senior business leader at Mastercard
- Jon Reneslacis, senior director of solutions consulting at Q2
- Don DiMatteo, managing director of member experience at State Department Federal Credit Union
- Tim Segerson, deputy director of examination and insurance at NCUA
- Patrick McElhenie, director of product management at CUNA Mutual Group;
- Jimese Harkley, impact director at Filene Research Institute
- Bryan Clagett, chief marketing officer at Geezeo.