ST. GEORGE, Utah–Mountain America Credit Union said it has entered into a long-term partnership with Dixie State University Athletics.
The credit union said the deal will allow for significant facility enhancements at Dixie State while giving the credit union category exclusivity.
According to Mountain America, the partnership will allow Dixie State University to provide a better fan experience at games. New videoboards will be unveiled at Trailblazer stadium for the 2020 football season and the university’s Burns Arena sometime during the 2019-2020 basketball season.
“Mountain America is honored to announce an expanded partnership with Dixie State Athletics,” said Sterling Nielsen, president and chief executive officer at Mountain America Credit Union. “The university plays a vital role in the local community, and we’re honored to support them as they continually strive to enhance their facilities and create an engaging experience for students and the community.”
As the official credit union of Dixie State Athletics, Mountain America said it will be the Principal Division 1 sponsor, with prominent branding at all home athletic games including football, basketball, women’s volleyball, men’s and women’s soccer, softball, and baseball. Partnership assets also include sponsorship of first downs in football and three-point shots in basketball.
The $9-billion Mountain America has more than 850,000 members.