NEW YORK–Lightico, which provides a next-generation digital completion platform to organizations that include financial institutions, reported it has received an additional $15 million follow-on Series B funding round led by Capital One Ventures.
The capital raise brings the total round to $27 million and was joined by Poalim Capital Markets, lool Ventures, Crescendo Venture Partners, and Mangrove Capital Partners.
The company said Capital One Venture’s financial investment in Lightico, its second in less than a year, comes after scaling Lightico’s digital solution to fully digitize its own customer-facing interactions.
Lightico said its Digital Completion Cloud allows companies to gather eSignatures, collect documents, perform ID&V, accept payment and more in an app-free, secure manner through a simple collaboration window opened on the browser of the customer’s smartphone.
“These happen effortlessly while an agent is on the phone so that typically high-friction interactions such as insurance onboarding or auto loans are completed quickly and easily without the need for email, printer, fax or in-branch visits,” Lightico stated.
How Funds Will be Used
According to the company, the funds will support the rollout of Lightico’s Digital Completion Cloud, which significantly increases speed and conversion rate of customer-facing interactions.
“The remote-first, consumer-focused platform replaces siloed journeys that are slow and out of tune with consumer expectations of a seamless Amazon experience for everything,” Lightico said.
Furthermore, the customer-centric focus of the platform provides a superior experience to legacy B2B eSign solutions which were made for a PC-first, contract-focused experience, it added.
Lightico said it helps companies improve efficiency and consumer experience by speeding up turnaround times, increasing completion rates, and achieving higher NPS, and that its solution integrates into businesses via an open API or through integrations into business systems such as Salesforce and Nice InContact.
‘Incredible’ Growth
“The growth we’ve seen over the past 18 months has been incredible and the value of enabling consumer-facing businesses complete their journeys digitally and quickly has been proven time and again in terms of real ROI,” said Zviki Ben Ishay, CEO and Cofounder at Lightico. “We’re excited that Capital One continues to be part of our vision of creating effortless, efficient and digitally complete customer journeys will become a reality.”