WASHINGTON--As rising costs continue to strain household budgets nationwide, credit unions’ not-for-profit, member-first model is delivering measurable value for the communities they serve. From lower loan rates to fewer fees, credit unions consistently help members do more with every dollar, America's Credit Unions reminded.
To help credit unions clearly and consistently communicate that value, the League System has released a Credit Union Affordability Toolkit, a complimentary, fully customizable communications resource for credit unions, ACU said.
“The League System is focused on delivering practical, high-impact resources that benefit credit unions of all sizes,” said Brad Miller, president of the American Association of Credit Union Leagues (AACUL). “By collaborating to underwrite these toolkits, Leagues are able to offer customizable, no-cost resources that help credit unions clearly articulate their value in today’s economic environment. Affordability is top of mind for consumers, and this toolkit helps credit unions meet that moment.”
Materials include ready-to-use resources that connect credit unions’ everyday products and services to real financial outcomes for members. The toolkit can be integrated into existing credit union communications and outreach efforts, and includes:
- Member-facing content, including newsletter, blog and email content, and website graphics and copy
- Social media posts and graphics to support broader awareness and engagement
- A press release template to support community outreach
- A budgeting worksheet to support practical financial conversations
The Affordability Toolkit builds on earlier releases in a series of shared toolkits rolling out throughout 2026, each designed to support credit unions’ education, outreach, and advocacy efforts.