FRISCO, Texas–University Credit Union in Los Angeles continues its reach halfway across the country after being named the official financial institution and credit union partner of the Southland Conference, which includes schools in Texas and Louisiana.
The announcement comes just a week after the $1.1-billion University CU said it had entered into a partnership with the athletic program at the University of Texas-Arlington.
“This prolific partnership not only continues to solidify UCU's position as the premier financial ally for university and college communities, but also marks the first credit union sponsorship in the history of the Southland Conference,” the credit union said in a statement. “The significance of this partnership goes beyond UCU's industry-leading financial services and business banking solutions to include its tailored approach to meeting the unique needs of university and conference communities.”
Marketing & Promotional Efforts
As part of this partnership, UCU said it will be incorporated into marketing and promotional efforts at Southland Conference championships and events year-round.
The partnership also provides UCU membership access to all schools participating in the Southland Conference, including over 140,000 current students, 90,000 alums, employees, faculty, and their families, according to University Credit Union.
"Our mission as a financial institution exclusively serving higher education is to uplift university communities and help them thrive financially in all areas of academic and athletic life," UCU CEO Dr. David Tuyo II said in a statement. "The partnership is so important to us because it gives us the opportunity to bring decades of financial expertise to an incredible conference and set of member universities."
About the Conference
The conference schools include Houston Christian University (formerly Houston Baptist University), the University of the Incarnate Word, Lamar University, McNeese State University, University of New Orleans, Nicholls State University, Northwestern State University, Southeastern Louisiana University, Texas A&M University-Commerce, and Texas A&M University -Corpus Christi.
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