COLUMBIA, S.C. – What exactly is “DOMOTO?” It’s the theme being used on billboards and in television commercials in this market sponsored by South Carolina FCU.
The billboards promote a partnership between the credit union and businesses in the market, with DOMOTO an abbreviation for “Do More Together.”
South Carolina FCU said it understands the unique needs of business owners and their desire for convenient, personalized banking solutions, and that it is seeking to promote not just its full range of financial products and services for businesses, but also its financial literacy programs to help owners and their employees achieve financial wellness.
"Our business members are a vital part of the credit union and we want to make sure we're giving them all the tools they need to succeed," said South Carolina Federal CEO Scott Woods in a statement. "DOMOTO helps us share that we are a trusted partner for the businesses of Columbia. By working together, we'll help them take their business further."
Additional information on the promotion can be found here.