SWEETWATER, Fla.–Dade County Federal Credit Union has become the “Preferred Credit Union of the Miami Dolphins.”
The $765-million credit union said the multi-year partnership will enable it to reach a broad segment of the Miami-Dade population in South Florida “through a relationship with one of the most storied professional teams in American sports.”
“The Miami Dolphins represent one of South Florida’s iconic brands and many of our members are lifelong fans,” said George Joseph, CEO of Dade County Federal. “This partnership gives us a unique platform to promote our credit union’s great products and services while also educating young people about financial literacy.”
Dade County Federal said it will serve as the presenting sponsor of “FinStory,” the Dolphins original digital content series. The credit union and the Dolphins will also partner to present the Halloween Pop-Up Shop & Financial Education Event, which provides underserved youth with Halloween costumes.
Bringing a Community Together
“We know that sports brings a community together, and we are excited to expand our financial literacy mission with the many young people who follow the Dolphins and the NFL,” said Mauricio Morales, vice president of marketing and business development for Dade County Federal. “We look forward to showcasing our products but also helping our next generation manage and save their money.”
The credit union has approximately 96,000 members.
As CUToday.info reported earlier, other credit unions in relationships with NFL teams include Unify Financial Credit Union and the Los Angeles Rams and CommunityAmerica Credit Union and the Kansas City Chiefs.