Consumers’ Growing Preference for Contactless Payments Leading Retailers to Make Changes

NEW YORK—Standard credit cards may still be consumers’ preferred way to pay, but contactless methods are waiting in the wings.

A new study from Pymnts.com, in conjunction with PULSE, shows that while 42% of people surveyed said they preferred making transactions by credit card, 36% said they preferred contactless options.

These preferences and causing retailers to change the payment options they offer, with more than three-quarters of merchants saying they offer contactless payments, Pymnts.com said.

Mobile wallets were the most common offerings (63%), followed by touchless card payments (44%) and QR codes (25%).

The report also found that consumers are making 37% of their monthly purchases online. That’s reflected in what retailers are seeing, as they report they now get 58% of their total sales through online channels.

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