PITTSBURGH–Clearview FCU and the University of Pittsburgh’s athletic program have entered into a four-year partnership that makes Clearview the “Official Credit Union of the Pitt Panthers" and the presenting sponsor of the Jr. Panthers Kids Club.
According to the two organizations, Clearview FCU will receive in-venue exclusivity in the credit union category at all Pitt Athletics facilities, and is the presenting sponsor of the 50/50 raffle at Pitt football and men's basketball games, which was newly implemented in 2019-20.
The partnership includes field level branding at Heinz Field (home to football games), in-venue LED signage and videoboard features at all home football and basketball games, signage at the newly designated Clearview Federal Credit Union Staff and Media Entrance to the Petersen Events Center, radio advertising over the Pitt Panthers Radio Network, and logo inclusion on all materials and promotions related to the Jr. Panthers Kids Club.
‘A Natural Extension’
"As the largest credit union in Southwestern Pennsylvania, and with our deep commitment to the Pittsburgh region, we are pleased to partner with Pitt Athletics and JMI Sports,” said Ron Celaschi, Clearview CEO. “This collaboration is a natural extension of our ingrained dedication to our area's communities, students, athletes, fans, alumni, and supporters of Pitt Athletics. We are proud to be the Official Credit Union of the Pitt Panthers this season and in seasons to come.”
The $1.4-billion Clearview FCU has more than 106,000 members.