Citi Launches Web Browser Aimed at Helping Consumers Save Money While Shopping Online

NEW YORK—Citi has launched a new browser extension it said is designed to help consumers save money while shopping online.

The free tool, Citi Shop, is available to eligible U.S. Citi credit cardmembers and allows them to find deals and discounts at over 5,000 online merchants, according to PYMNTS.

The report states that Citi Shop is designed to “overcome a barrier for consumers when it comes to finding coupons or promo codes while shopping online: the amount of time it takes to find these offers.”

“Citi Shop is a great solution for cardmembers who want to save money but don’t always have time to search for deals themselves,” Pam Habner, head of U.S. branded cards and unsecured lending at Citi, said in a statement.

Automatic Searches

The tool aims to solve this problem by automatically searching for offers and available coupons, saving consumers both time and money, PYMNTS said.

The Citi Shop program covers nearly 30 different categories, including clothing, beauty products, electronics, household items and pet essentials, per the release from Citi.

By adding the extension to a compatible desktop browser and enrolling their eligible Citi branded U.S. credit card, cardmembers can start using the tool right away, PYMNTS reported.

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