WASHINGTON–CUNA is announcing today formal support for Children’s Miracle Network’s “Vote for Miracles” campaign, which is meant to help celebrate the 20th anniversary of the Credit Unions for Kids program.
As CUToday.info first reported here, from Nov. 29 through Dec. 20, credit unions and the general public are being invited to cast their votes to support their favorite CMN Hospital. At the conclusion of the promotion, the top five hospitals will be awarded a total of $100,000 on behalf of America’s credit unions, compliments of CO-OP Financial Services. Votes can be cast at www.VoteForMiracles.org.
The campaign will also point consumers toward ASmarterChoice.org, where they can find more information on credit unions and membership.
Individuals can vote once a day over the course of the three-week campaign. Voting commences Nov. 29, also known as “Giving Tuesday,” and concludes Dec. 20. The hospital with the most votes will win $50,000. Second through fifth place will receive $20,000, $15,000, $10,000 and $5,000, respectively. When a vote is cast, voters have the option to choose their credit union. The credit union responsible for the most votes in each of the winning markets will be invited to participate in the check presentation for the top hospital, according to Children’s Miracle Network hospitals.
“CO-OP’s participation in Vote for Miracles gives credit unions the opportunity to generate goodwill with their members and develop greater awareness by the public of the tangible importance of credit unions in their local communities,” said Sarah Canepa Bang, executive vice president of corporate relations for CO-OP Financial Services. “More people need to know the credit union story and campaigns like this help us get the conversation started.”