BISMARCK, N.D.–The Credit Union Association of the Dakotas said it has partnered with Larky, a Filene Impact Program that helps build credit union member loyalty by utilizing a location-aware app platform.
The “Dakota CU Edge” will notify users when they are near any of the hundreds of unique and special discounts that are available at merchants throughout the Dakotas, and exclusively through this partnership.
“We're thrilled to work with Larky on Dakota CU Edge” states Corey Prince, VP of innovation and relationships at CUAD. “This new initiative highlights the value credit unions bring to the community by helping consumers save money while supporting local business at the same time,” he added.
Dakota CU Edge will be available for free download to consumers throughout the region. The app will include unique offers on dining, entertainment, health, home, auto, travel and more. Credit Unions can leverage the platform to increase their exposure to consumers and to support local businesses.
CUAD said it has structured the program so credit unions of all sizes across the Dakotas can participate and benefit from Dakota CU Edge.