TAMPA, Fla.–CSCU has launched a social media campaign in celebration of International Credit Union Day.
From Oct. 9-20, CSCU said it is inviting all CUs to share pictures and videos of their plans and activities for International CU Day on Facebook and Twitter using the hashtag #CSCU. In turn, CSCU will donate $5 for each post or tweet and $10 for each share or retweet of CSCU’s posts and tweets with the hashtag #ICUDay towards hurricane relief efforts.
International Credit Union Day is Oct. 19. This year’s theme is “Dreams Thrive Here.”
“This social media campaign is an opportunity for us to show our support of the CU movement and encourage CUs to share what they are doing to celebrate the day, while thinking of our colleagues who may not be able to celebrate this year,” said CSCU VP-Marketing Jennifer Bryant. “In September, we made donations to the American Red Cross and CUAID, so we plan on making this donation to the World Council of Credit Unions’ (WOCCU’s) Caribbean Relief Efforts in recognition of the global support that CUs provide to each other and to help the 15 countries across the Caribbean that have been seriously impacted by hurricanes Irma and Maria.
“Through this effort, CSCU also wants to bring more awareness around International CU Day and the impact of the movement globally,” continued Bryant. “Additionally, we want to highlight the CU philosophy of “people helping people” and showcase what CUs and CUSOs do for CUs around the world. We plan to match the funds raised from this campaign.”