MIAMI–Among the thousands of pieces of artwork on display here for Miami Art Week is an ATM with a twist: it ranks those withdrawing funds according to the balance in their accounts.
The enormous art event is held across multiple venues, with one, the Perrotin Gallery, displaying a fully functioning ATM that features a leader board that features an image of each individual using the machine, complete with the bank balance.
According to TheArtNewspaper.com, the installation, titled ATM Leaderboard, also celebrates each transaction with cheers and confetti. The bigger the balance, the bigger the celebration, the report stated.
The ATM is an installation of a 30-member Brooklyn-based collection called MSCHF. The machine is connected to the CashPoint Network.
‘Highest Wealth Ranking’
MSCHF members Kevin Wiesner and Lukas Bentel told the publication the person with the “highest wealth” ranking becomes the winner, with a variety of animations accompanying each withdrawal.
“It is important to show this work in Miami where it makes sense culturally,” gallerist Emmanuel Perrotin told TheArtNewspaper.com.
MSCHF says on its website that it is known for developing elaborate interventions that expose and leverage the absurdity of cultural, political and monetary systems.
The machine will be sold as a single object, priced around $80,000.
“You own the ATM, you set it up, restocking it with cash and enforcing fees,” Wiesner and Bentel told TheArtNewspaper.com. “The gamification of finance—the idea that money and wealth are fundamentally governed by manipulation, not any underlying truth—is the story of the past 18 months."
‘I Was Drawn In’
The Miami Herald reported that Pat Stahl, 35, from San Francisco, was immediately drawn to the ATM and withdrew $20.
“Did I need money out? Absolutely not,” he told the Herald. “Was it so interesting, I was drawn in? Yes.”
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