Affirm Becomes First BNPL Offering to be Added to Amazon Pay

SEATTLE—Affirm has become the first buy now, pay later player to be added to Amazon Pay.

As part of the new partnership, any Amazon Pay merchants in the U.S. can now choose to offer their customers the option to buy now, pay later using Affirm’s technology, according to the company.

Merchants that offer Amazon Pay don’t have to integrate Affirm as a stand-alone installment option, and can instead add it to their existing Amazon Pay button, Tech Crunch reported.

“Through what Affirm describes as its Adaptive Checkout technology, the company says it gives consumers customized payment options, such as biweekly and monthly, for purchases over $50 starting at 0% APR,” Tech Crunch stated. “Amazon Pay customers who select Affirm as a payment option do have to be approved first in a process that Affirm says will not impact their credit score.”

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